India's AI-Powered Marketing Intelligence Platform
Home›Digital Marketing
Category

Digital Marketing

SEO, paid media, social, and content — the latest in digital marketing strategy and execution for Indian marketers.

50 articles

Brands Must Bridge Urban-Rural Divide for Growth: Summit 2026
Digital Marketing

Brands Must Bridge Urban-Rural Divide for Growth: Summit 2026

Marketing leaders at Rural Marketing Summit 2026 emphasize hyper-local strategies and cultural sensitivity.

Today, 06:00 pm
Rural Marketing Must Transcend Urban-Rural Divide: Summit 2026
Digital Marketing

Rural Marketing Must Transcend Urban-Rural Divide: Summit 2026

Industry leaders advocate trust-building and cultural relevance over outdated segmentation strategies.

Today, 05:59 pm
Editorial illustration for: Brandstailer Expands Integrated Digital Capabilities Pan-India
Digital Marketing

Brandstailer Expands Integrated Digital Capabilities Pan-India

Lucknow-based agency consolidates full-stack marketing services as demand for unified digital solutions grows.

3 Oct
Liqvd Digital Plans Video Production Hubs with IPO Proceeds
Digital Marketing

Liqvd Digital Plans Video Production Hubs with IPO Proceeds

Creative agency targets Tier 2/3 cities for content infrastructure expansion as part of public listing strategy.

17 Sept
Liqvd Digital Plans VCP Hubs Expansion with Upcoming IPO
Digital Marketing

Liqvd Digital Plans VCP Hubs Expansion with Upcoming IPO

Creative agency to scale video content production infrastructure through public market debut in September 2026.

17 Sept
Liqvd Digital Eyes Video Production Expansion via IPO Route
Digital Marketing

Liqvd Digital Eyes Video Production Expansion via IPO Route

Mumbai-based creative agency plans full-scale VCP hubs to meet surging content demand across Indian markets.

17 Sept
Bata India's Chief Strategy Officer Badri Beriwal Exits
Digital Marketing

Bata India's Chief Strategy Officer Badri Beriwal Exits

Badri Beriwal steps down as CSO & Business Development Officer effective September 14, 2026.

15 Sept
Meta Blocks Viral AI Dance Video of Kerala CM in India
Digital Marketing

Meta Blocks Viral AI Dance Video of Kerala CM in India

Platform restricts AI-generated content after social media backlash over unauthorized political deepfake.

15 Sept
NPCI Net Surplus Drops 12% Despite Strong Revenue Growth in FY26
Digital Marketing

NPCI Net Surplus Drops 12% Despite Strong Revenue Growth in FY26

Marketing spends and infrastructure costs surge as UPI ecosystem scales to new heights across India.

15 Sept
YAAP Secures Parle Candy Culture's Digital & Media Mandate
Digital Marketing

YAAP Secures Parle Candy Culture's Digital & Media Mandate

NSE-listed digital marketing firm to drive brand's creative and media strategy across digital channels.

9 Sept
Google Launches DigiPivot 2026 Upskilling Programme in India
Digital Marketing

Google Launches DigiPivot 2026 Upskilling Programme in India

Free certification programme targets graduates and junior executives in AI and digital marketing skills.

9 Sept
Godrej Consumer Shares Strategic Roadmap in Investor Meet
Digital Marketing

Godrej Consumer Shares Strategic Roadmap in Investor Meet

FMCG major reveals detailed business strategy and growth plans in September 2, 2026 conference call transcript.

8 Sept
Iblix Digital's Left-Brain Approach Redefines Marketing ROI
Digital Marketing

Iblix Digital's Left-Brain Approach Redefines Marketing ROI

Analytics-driven agency bridges creative-media divide with systematic performance frameworks.

4 Sept
Iblix Digital's Left Framework Bridges Creative-Media Divide
Digital Marketing

Iblix Digital's Left Framework Bridges Creative-Media Divide

New planning methodology tackles the attribution blame game plaguing underperforming digital campaigns.

4 Sept
Ghanchi Media's 13-Year Run Redefines Film Marketing Playbook
Digital Marketing

Ghanchi Media's 13-Year Run Redefines Film Marketing Playbook

Digital agency's data-driven approach drives 5B+ views across Bollywood and regional cinema campaigns.

3 Sept
Godrej Consumer CEO Malbari admits execution failures
Digital Marketing

Godrej Consumer CEO Malbari admits execution failures

New leadership pledges Rs 150 crore R&D investment and major operational overhaul to revive growth.

3 Sept
Kraftshala Places 1,000+ Marketing Graduates in 14 Months
Digital Marketing

Kraftshala Places 1,000+ Marketing Graduates in 14 Months

Upskilling platform reports INR 16 lakh highest CTC as digital marketing talent demand surges across India.

3 Sept
Gen Z, Alpha to command 50% of India's beauty market by FY31
Digital Marketing

Gen Z, Alpha to command 50% of India's beauty market by FY31

Younger consumers drive premiumisation, digital adoption, and sustainability demands in BPC category.

30 Aug
NIIT Launches Five AI Programs Targeting Emerging Tech Roles
Digital Marketing

NIIT Launches Five AI Programs Targeting Emerging Tech Roles

New certification suite addresses demand for AI-ready talent across enterprises and mid-career professionals.

28 Aug
CU Alumnus Launches Habonix Media for Digital Growth Services
Digital Marketing

CU Alumnus Launches Habonix Media for Digital Growth Services

Sabhay Khera's startup offers IT, digital marketing, and networking solutions to businesses across India.

27 Aug
AL SOLUTIONS: From Free Work to Full-Service Digital Agency
Digital Marketing

AL SOLUTIONS: From Free Work to Full-Service Digital Agency

How Ansh Luthra built a New Delhi digital agency from curiosity about websites to serving enterprise clients.

27 Aug
AL SOLUTIONS: From Free Projects to Full-Service Digital Agency
Digital Marketing

AL SOLUTIONS: From Free Projects to Full-Service Digital Agency

Ansh Luthra's journey exemplifies India's bootstrapped digital entrepreneurship wave.

27 Aug
ROI Spectrum Launches Three AI-Powered Marketing Tech Tools
Digital Marketing

ROI Spectrum Launches Three AI-Powered Marketing Tech Tools

New suite targets search optimization, performance tracking, and marketing intelligence for Indian brands.

27 Aug
IM Digital Positions as Full-Stack Growth Partner for Indian Brands
Digital Marketing

IM Digital Positions as Full-Stack Growth Partner for Indian Brands

Delhi-based agency offers integrated marketing model beyond traditional vendor fragmentation approach.

27 Aug
CU Alumnus Launches Habonix Media to Bridge IT-Marketing Gap
Digital Marketing

CU Alumnus Launches Habonix Media to Bridge IT-Marketing Gap

Chandigarh-based startup targets MSMEs with integrated tech and creative solutions for digital transformation.

27 Aug
Punjab Startup Habonix Media Secures ₹3L Govt Seed Grant
Digital Marketing

Punjab Startup Habonix Media Secures ₹3L Govt Seed Grant

Engineering student's digital marketing venture receives state backing to scale tech-led services.

27 Aug
IM Digital Positions as Full-Stack Growth Partner for Indian Brands
Digital Marketing

IM Digital Positions as Full-Stack Growth Partner for Indian Brands

Agency offers integrated digital services as brands seek unified partners over fragmented vendor networks.

27 Aug
Meta Launches Startup School to Train 200 Indian Brands
Digital Marketing

Meta Launches Startup School to Train 200 Indian Brands

Three-month programme focuses on growth marketing, customer acquisition, and AI integration starting September 2026.

21 Aug
Reelax Deploys AI to Solve Influencer Vetting Crisis in India
Digital Marketing

Reelax Deploys AI to Solve Influencer Vetting Crisis in India

Platform addresses brands' blind spots in creator partnerships with automated fraud detection and analytics.

18 Aug
SRV Media Secures NISM's 2026 Digital Marketing Mandate
Digital Marketing

SRV Media Secures NISM's 2026 Digital Marketing Mandate

Pune-based AI-enabled consultancy to drive digital presence for SEBI's premier financial education institute.

18 Aug
SRV Media Secures NISM's 2026 Digital Marketing Mandate
Digital Marketing

SRV Media Secures NISM's 2026 Digital Marketing Mandate

Pune-based AI-enabled consultancy to drive digital strategy for India's premier securities education body.

18 Aug
Reelax Deploys AI to Solve Influencer Marketing Execution Gaps
Digital Marketing

Reelax Deploys AI to Solve Influencer Marketing Execution Gaps

Platform addresses the widening chasm between creator deal closure and actual campaign performance transparency.

18 Aug
Reelax Deploys AI to Solve Creator Payment Delays in India
Digital Marketing

Reelax Deploys AI to Solve Creator Payment Delays in India

New platform addresses chronic gaps between influencer deal signing and brand payments through automation.

18 Aug
AI Skills Demand Doubles in India Marketing Roles in Q1 FY27
Digital Marketing

AI Skills Demand Doubles in India Marketing Roles in Q1 FY27

Job postings requiring AI expertise surge beyond tech, penetrating digital marketing and creative functions.

15 Aug
Digital Marketing Education in Bhopal: Industry Shifts to Practice
Digital Marketing

Digital Marketing Education in Bhopal: Industry Shifts to Practice

Live campaigns and active practitioners replace traditional slide-based training in tier-2 city institutes.

13 Aug
Bhopal Digital Marketing Institute Sets New Industry Standards
Digital Marketing

Bhopal Digital Marketing Institute Sets New Industry Standards

Live campaign training and real placement data redefine marketing education quality benchmarks.

13 Aug
Cybez Expands to UAE, Strengthens India's E-commerce Export Play
Digital Marketing

Cybez Expands to UAE, Strengthens India's E-commerce Export Play

The Indian e-commerce consultancy launches Sharjah operations after establishing US presence in Houston.

9 Aug
Cybez Launches UAE Operations After a Decade in Indian E-Commerce
Digital Marketing

Cybez Launches UAE Operations After a Decade in Indian E-Commerce

India-origin e-commerce marketing firm opens Sharjah office, extends global reach beyond Houston presence.

9 Aug
AI Transforms SEO: Recognition Over Rankings, Says Indian Agency
Digital Marketing

AI Transforms SEO: Recognition Over Rankings, Says Indian Agency

iSearchSolution's research across 50+ AI queries reveals fundamental shift in search optimization strategies.

9 Aug
AI Reshapes SEO: Recognition Trumps Rankings in 2026
Digital Marketing

AI Reshapes SEO: Recognition Trumps Rankings in 2026

New research reveals how LLMs are forcing Indian brands to rethink search visibility strategies.

9 Aug
nqzai Expands Conversational Marketing OS for Indian Teams
Digital Marketing

nqzai Expands Conversational Marketing OS for Indian Teams

Platform integrates SEO, AEO, and GEO workflows with plain-language interface for coordinated digital action.

9 Aug
Digital Academy 360 Integrates AI Into Marketing Curriculum
Digital Marketing

Digital Academy 360 Integrates AI Into Marketing Curriculum

Bengaluru institute addresses skills gap with business-focused digital marketing training.

2 Aug
Capsicum Mediaworks Wins Vastramay Digital Mandate
Digital Marketing

Capsicum Mediaworks Wins Vastramay Digital Mandate

Mumbai agency to build Shopify website and SEO strategy for ethnic fashion brand's organic growth push.

24 Jul
RoshanSpace Brandcom: 48 Years Shaping India's OOH Landscape
Digital Marketing

RoshanSpace Brandcom: 48 Years Shaping India's OOH Landscape

From Mumbai billboards in 1978 to digital-integrated outdoor media, the Roshan Publicity legacy continues.

20 Jul
Why Indian Brands Need Marketing Ecosystems, Not Ad Campaigns
Digital Marketing

Why Indian Brands Need Marketing Ecosystems, Not Ad Campaigns

Business audiences engage across multiple touchpoints—thought leadership, events, content—demanding integrated presence.

20 Jul
ELEVEIIM Opens AI and Digital Marketing Institute in Mohali
Digital Marketing

ELEVEIIM Opens AI and Digital Marketing Institute in Mohali

New branch targets skills gap in AI, digital marketing, and emerging tech for Indian professionals.

20 Jul
Olyv Backs OOH Play with Ganguly as Series B Fuels Expansion
Digital Marketing

Olyv Backs OOH Play with Ganguly as Series B Fuels Expansion

Fintech lender deploys billboard campaign across high-footfall zones, anchored by cricket icon's brand equity.

15 Jul
AI Digital Marketing Training Gains Traction in Pune Market
Digital Marketing

AI Digital Marketing Training Gains Traction in Pune Market

Victorious Digital expands placement-linked AI marketing curriculum as upskilling demand rises in tier-1 cities.

11 Jul
Hotel Growth Hub Plans AI-Focused Summit for Independent Hotels
Digital Marketing

Hotel Growth Hub Plans AI-Focused Summit for Independent Hotels

IGNITE 2026 to address digital marketing and direct booking challenges facing India's hospitality sector.

8 Jul
Editorial illustration for: India's Electric Vehicle Revolution: Why the Next Five Years Could Redefine the Future of Mobility
Digital Marketing

India's Electric Vehicle Revolution: Why the Next Five Years Could Redefine the Future of Mobility

India's EV market is gaining momentum through innovation, policy support, charging infrastructure, and growing consumer confidence in sustainable mobility.

2 min read3 Jul