Olyv Backs OOH Play with Ganguly as Series B Fuels Expansion
15 Jul
Brand Strategy
HUL, Dabur Slash Workforce as Automation Reshapes FMCG Talent
Industry majors cut permanent staff by 700+ even as median salaries rise 6-12% across the sector.
15 Jul
Content & Social
The Great Influencer Divide: HUL Doubles Down, Amul Holds Back
India's top brands split on creator marketing as social commerce reshapes brand-building strategies.
15 Jul
Brand Strategy
ECKO Hotels Enters Western India with Nashik Business Hotel
Fast-growing hospitality brand targets business and wine tourism corridor with 'Re-leisure' positioning.
11 Jul
Brand Strategy
FMCG Stocks Show Accumulation Opportunity After 32% Correction
Technical analysis suggests sector bottom may be forming, with four stocks flagged for strategic accumulation.
4 min read11 Jul
PR & Communications
ICCPL Group's ET Now Award Signals Shift in PR Leadership Dynamics
Homegrown communications firm targets ₹400 crore valuation amid real estate sector dominance.
11 Jul
Brand Strategy
Jainytic Emerges as Fast-Growing Packaging Player in Delhi NCR
Noida-based manufacturer targets premium brands with custom labels and packaging across FMCG, pharma, alcobev sectors.
11 Jul
Brand Strategy
Q1 Updates: Nykaa, Dabur Lead FMCG Recovery with Strong Growth
Beauty retail and traditional FMCG brands post robust June quarter performance across categories.
11 Jul
Digital Marketing
AI Digital Marketing Training Gains Traction in Pune Market
Victorious Digital expands placement-linked AI marketing curriculum as upskilling demand rises in tier-1 cities.
11 Jul
Brand Strategy
FMCG Q1FY27: Rural Outpaces Urban as Industry Posts Double-Digit Growth
Marico, Dabur, and GCPL report resilient consumption despite inflationary headwinds and geopolitical volatility.
11 Jul
Advertising Industry
India's Cannes Drought Exposes Awards-First Creative Culture
Industry veterans warn of credibility crisis as agencies chase juries over consumer impact and business results.
11 Jul
Brand Strategy
AWL Agri Business Posts Mid-Single-Digit Growth in Q1 FY27
Food & FMCG segment leads with 20%+ revenue growth, driven by rice and alternate channel expansion.
11 Jul
Content & Social
Caramelo Studio Launches Integrated MarTech Model from India
Bangalore-based firm targets marketing process fragmentation with unified strategy-to-execution framework.
11 Jul
Brand Strategy
IKEA India appoints Jessamine Avila as CMO
11 Jul
Brand Strategy
Dabur Bets on Consumer Aspiration Despite Global Headwinds
FMCG major reports 5% revenue growth, invests in premium offerings to capture younger demographics.
11 Jul
Brand Strategy
Dabur Bets on Consumer Aspirations Despite Global Headwinds
FMCG major posts 5% revenue growth, banking on domestic demand and premiumisation to drive expansion.
11 Jul
Brand Strategy
FMCG Majors Navigate Pricing Tightrope Amid Volatile Costs
Dabur, Godrej CP, and Marico report calibrated price hikes as raw material inflation tests margin resilience.
11 Jul
Brand Strategy
Elitecon International's Rs 700 Cr Expansion Amid Stock Volatility
FMCG player's ambitious retail expansion plan faces market scrutiny as stock trades near 52-week low.
11 Jul
Brand Strategy
SEIL Clears ₹102 Cr Debt, Signals Aggressive Financial Restructuring
Steel Exchange India reduces long-term debt by 30% since December, targeting zero-debt status in near term.
11 Jul
Brand Strategy
FMCG Q1 Preview: Growth Holds Despite Margin Pressures
Indian FMCG majors expected to post healthy topline gains while protecting profitability amid inflation.
11 Jul
Brand Strategy
TGI Fridays Launches World's First Microbrewery in Delhi
American dining brand's Vasant Kunj flagship marks global innovation piloted from Indian market.
11 Jul
Brand Strategy
FMCG Sector Eyes 13% Growth in Q1 FY27 Led by Price Hikes
Volume trends remain uneven as brands navigate input cost inflation and shifting consumer demand patterns.
11 Jul
Brand Strategy
El Niño Threatens FMCG Rural Demand as Weak Monsoon Looms
40% rainfall deficit in June signals potential hit to farm incomes and discretionary spending across rural India.
11 Jul
Brand Strategy
El Niño Threat: Will Weak Monsoon Derail FMCG Rural Recovery?
Deficient June rainfall and July forecast raise concerns over Kharif output and rural consumption momentum.
11 Jul