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ROI Spectrum Launches Three AI-Powered Marketing Tech Tools
Digital Marketing

ROI Spectrum Launches Three AI-Powered Marketing Tech Tools

New suite targets search optimization, performance tracking, and marketing intelligence for Indian brands.

Today, 01:30 pm
Russia Opens 'Made in Russia' Pavilion in Navi Mumbai
Brand Strategy

Russia Opens 'Made in Russia' Pavilion in Navi Mumbai

Permanent retail showcase targets India's premium consumer segment with Russian brands and products.

Today, 01:30 pm
Titan's beYon Opens Second Lab-Grown Diamond Store in Noida
Brand Strategy

Titan's beYon Opens Second Lab-Grown Diamond Store in Noida

Premium LGD jewellery brand enters North India with experiential retail strategy ahead of festive season.

Today, 01:30 pm
Titan's beYon Opens First North India Store in Noida
Brand Strategy

Titan's beYon Opens First North India Store in Noida

Premium jewellery brand expands retail footprint with second exclusive store targeting festive demand.

Today, 01:30 pm
AL SOLUTIONS: From Free Projects to Full-Service Digital Agency
Digital Marketing

AL SOLUTIONS: From Free Projects to Full-Service Digital Agency

Ansh Luthra's journey exemplifies India's bootstrapped digital entrepreneurship wave.

Today, 01:30 pm
AL SOLUTIONS: From Free Work to Full-Service Digital Agency
Digital Marketing

AL SOLUTIONS: From Free Work to Full-Service Digital Agency

How Ansh Luthra built a New Delhi digital agency from curiosity about websites to serving enterprise clients.

Today, 01:30 pm
TV-Digital Integration Drives FMCG Purchase Intent: Numerator
Brand Strategy

TV-Digital Integration Drives FMCG Purchase Intent: Numerator

Multi-channel campaigns outperform single-platform strategies across soap, dishwash, and detergent categories.

Today, 01:30 pm
FMCG's Corner Suite Exodus: Decoding the Leadership Churn
Brand Strategy

FMCG's Corner Suite Exodus: Decoding the Leadership Churn

HUL, GCPL, Britannia, Dabur, and Colgate navigate C-suite transitions amid demand volatility.

24 Aug
FMCG Leadership Churn Accelerates as Growth Pressures Mount
Brand Strategy

FMCG Leadership Churn Accelerates as Growth Pressures Mount

Top consumer brands restructure executive teams to drive faster execution amid competitive intensity.

24 Aug
FMCG India: Seven CEO Transitions Signal Sector Transformation
Brand Strategy

FMCG India: Seven CEO Transitions Signal Sector Transformation

Major leadership overhaul across Dabur, Britannia, Marico, and HUL reshapes strategic direction.

24 Aug
Urban Company Sues Kent RO Over Comparative Ad Claims
Content & Social

Urban Company Sues Kent RO Over Comparative Ad Claims

Delhi HC case highlights regulatory gaps in comparative advertising as Kent agrees to remove contested content.

24 Aug
How Satellite TV Built India's Modern Marketing Ecosystem Post-1991
Media Industry

How Satellite TV Built India's Modern Marketing Ecosystem Post-1991

The liberalisation era unlocked brand advertising at scale, transforming consumer behavior and agency models.

23 Aug
Times Green Energy plans ₹30cr NCD at 18% amid expansion push
Brand Strategy

Times Green Energy plans ₹30cr NCD at 18% amid expansion push

Media conglomerate's renewable arm signals aggressive growth strategy with high-yield debt instrument.

23 Aug
AI Fraud Detection Creates ₹1,200-Cr Market for FMCG Brands
Brand Strategy

AI Fraud Detection Creates ₹1,200-Cr Market for FMCG Brands

Regulatory pressure from FSSAI and State FDAs drives rapid tech adoption across supply chains.

23 Aug
Indian Markets Edge Higher Amid Crude Oil, Bond Market Concerns
Brand Strategy

Indian Markets Edge Higher Amid Crude Oil, Bond Market Concerns

Sensex, Nifty show modest gains on Friday, August 21, 2026, but investor caution persists on global headwinds.

23 Aug
Odisha Hosts India's Premier PR Conference for First Time
PR & Communications

Odisha Hosts India's Premier PR Conference for First Time

48th All India Public Relations Conference to focus on AI and ethics in Bhubaneswar this December.

23 Aug
1990s Fairness Cream Ad Featuring Aishwarya Rai Resurfaces Online
Brand Strategy

1990s Fairness Cream Ad Featuring Aishwarya Rai Resurfaces Online

Vintage FMCG campaign sparks debate on brand authenticity and evolving beauty standards in India.

23 Aug
Sensex Flat as FMCG, Auto Stocks Drag; What Marketers Must Know
Brand Strategy

Sensex Flat as FMCG, Auto Stocks Drag; What Marketers Must Know

Consumer sectors underperform amid global headwinds, signaling potential shifts in category spending power.

23 Aug
Clean Home-Care Startups Challenge FMCG Giants in India
Brand Strategy

Clean Home-Care Startups Challenge FMCG Giants in India

D2C brands bet on ingredient transparency and specialisation as consumer preferences evolve beyond basic cleaning.

21 Aug
Stock Market Movements Signal Shifts in Consumer Sentiment
Brand Strategy

Stock Market Movements Signal Shifts in Consumer Sentiment

Balrampur Chini, Meesho lead gainers; financial stocks show volatility on August 20, 2026

21 Aug
Meta Launches Startup School to Train 200 Indian Brands
Digital Marketing

Meta Launches Startup School to Train 200 Indian Brands

Three-month programme focuses on growth marketing, customer acquisition, and AI integration starting September 2026.

21 Aug
Blue-Chip FMCG & Banking Stocks Hit 52-Week Lows in August 2026
Brand Strategy

Blue-Chip FMCG & Banking Stocks Hit 52-Week Lows in August 2026

Rising crude and palm oil prices squeeze margins as HUL, ITC, Dabur, and HDFC Bank touch yearly lows.

20 Aug
AAFT Launches 2026 Session at Bharat Mandapam with Diplomats
Media Industry

AAFT Launches 2026 Session at Bharat Mandapam with Diplomats

Asia's largest film, media, and arts university hosts ceremonial launch with international delegates and industry leaders.

20 Aug
Bata India Charts Innovation-Led Growth at 93rd AGM
Brand Strategy

Bata India Charts Innovation-Led Growth at 93rd AGM

Heritage brand pivots to product innovation and retail transformation to drive next growth phase.

20 Aug
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