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Editorial illustration for: Fed Rate Hike and FII Selloff Impact Indian Markets
Brand Strategy

Fed Rate Hike and FII Selloff Impact Indian Markets

Nifty 50 shows resilience despite IT sector drag; FMCG emerges as defensive bet for consumer-focused brands.

3 Oct
Editorial illustration for: Brandstailer Expands Integrated Digital Capabilities Pan-India
Digital Marketing

Brandstailer Expands Integrated Digital Capabilities Pan-India

Lucknow-based agency consolidates full-stack marketing services as demand for unified digital solutions grows.

3 Oct
Editorial illustration for: Below-Normal Monsoon Threatens FMCG Rural Demand Through Q4 2026
Brand Strategy

Below-Normal Monsoon Threatens FMCG Rural Demand Through Q4 2026

13% rainfall deficit expected to impact rural consumption with lag effect into early 2027, warn industry leaders.

3 Oct
Liqvd Digital Eyes Video Production Expansion via IPO Route
Digital Marketing

Liqvd Digital Eyes Video Production Expansion via IPO Route

Mumbai-based creative agency plans full-scale VCP hubs to meet surging content demand across Indian markets.

17 Sept
Nifty Recovers Above 23,200 as FMCG, Financials Counter IT Weakness
Brand Strategy

Nifty Recovers Above 23,200 as FMCG, Financials Counter IT Weakness

Indian equities end three-session decline ahead of US Federal Reserve policy decision impacting global sentiment.

17 Sept
Markets Rally 332 Points Ahead of Fed Decision on September 16
Brand Strategy

Markets Rally 332 Points Ahead of Fed Decision on September 16

Nifty crosses 23,200 as Indian equities snap two-day decline with broad-based buying before FOMC announcement.

17 Sept
Arena Animation's Gurugram Alumni Meet Marks 30 Years in AVGC
Media Industry

Arena Animation's Gurugram Alumni Meet Marks 30 Years in AVGC

Event brings together industry leaders and creators to celebrate India's AVGC-XR sector growth and talent impact.

17 Sept
Liqvd Digital Plans VCP Hubs Expansion with Upcoming IPO
Digital Marketing

Liqvd Digital Plans VCP Hubs Expansion with Upcoming IPO

Creative agency to scale video content production infrastructure through public market debut in September 2026.

17 Sept
Sensex Rebounds 0.43% as Banking Stocks Lead Wednesday Recovery
Brand Strategy

Sensex Rebounds 0.43% as Banking Stocks Lead Wednesday Recovery

Value buying in financial heavyweights drives measured market gains after Tuesday's sharp correction.

17 Sept
Market Volatility Signals Cautious Consumer Sentiment Ahead
Brand Strategy

Market Volatility Signals Cautious Consumer Sentiment Ahead

Sensex and Nifty fluctuations reflect broader economic uncertainty impacting marketing strategies.

17 Sept
FMCG and Realty Rally Lifts Sensex as Fed Decision Looms
Brand Strategy

FMCG and Realty Rally Lifts Sensex as Fed Decision Looms

Markets rebound on September 16, 2026, with consumer goods and PSU banks leading gains amid softer oil prices.

17 Sept
Liqvd Digital Plans Video Production Hubs with IPO Proceeds
Digital Marketing

Liqvd Digital Plans Video Production Hubs with IPO Proceeds

Creative agency targets Tier 2/3 cities for content infrastructure expansion as part of public listing strategy.

17 Sept
TreasureNOVA Rebrands, Eyes IPO in Blockchain Collectibles Push
Brand Strategy

TreasureNOVA Rebrands, Eyes IPO in Blockchain Collectibles Push

Digital collectibles platform completes transformation, targets international expansion and public listing.

17 Sept
How 1991 Liberalisation Transformed India's FMCG Battlefield
Brand Strategy

How 1991 Liberalisation Transformed India's FMCG Battlefield

From FERA's forced exits to today's hyper-competitive shelf wars—a structural analysis of FMCG competition.

17 Sept
FMCG, Realty Stocks Drive Market Recovery on September 16
Brand Strategy

FMCG, Realty Stocks Drive Market Recovery on September 16

Sensex and Nifty bounce back as consumer goods and banking sectors lead Wednesday's rally after two-day decline.

17 Sept
TreasureNOVA Rebrands, Eyes Public Listing in India Push
Brand Strategy

TreasureNOVA Rebrands, Eyes Public Listing in India Push

Blockchain collectibles platform completes brand overhaul as it advances IPO plans and strengthens Indian operations.

17 Sept
Personal Care Premiumisation: India's Bathroom Shelf Evolution
Brand Strategy

Personal Care Premiumisation: India's Bathroom Shelf Evolution

Indian consumers shift from basic hygiene to curated self-care, reshaping FMCG category dynamics and growth.

15 Sept
Bata India's Chief Strategy Officer Badri Beriwal Exits
Digital Marketing

Bata India's Chief Strategy Officer Badri Beriwal Exits

Badri Beriwal steps down as CSO & Business Development Officer effective September 14, 2026.

15 Sept
FMCG Stocks Turn Attractive After Correction: Quantum AMC
Brand Strategy

FMCG Stocks Turn Attractive After Correction: Quantum AMC

George Thomas sees valuation opportunity emerging in India's consumer goods sector after sharp decline.

15 Sept
Unilever CEO: India model blueprint for emerging markets strategy
Brand Strategy

Unilever CEO: India model blueprint for emerging markets strategy

Fernando Fernandez positions HUL as second-largest Unilever arm after $65bn McCormick-foods merger.

15 Sept
Heat-Driven Category Shifts Reshape India's FMCG Landscape
Brand Strategy

Heat-Driven Category Shifts Reshape India's FMCG Landscape

Extreme summer temperatures trigger dramatic consumption patterns across hydration, dairy, and confectionery.

15 Sept
Oil at $100: Market volatility signals major shift for brands
Brand Strategy

Oil at $100: Market volatility signals major shift for brands

Sensex flat, Nifty at 23,450 as crude surge threatens consumer spending and marketing budgets.

15 Sept
Elitecon International Surges 5% Despite Flat Markets
Brand Strategy

Elitecon International Surges 5% Despite Flat Markets

FMCG stock defies elevated crude prices as broader indices remain subdued in September 2026 trading.

15 Sept
HUL Doubles Down on Premiumisation as FMCG Shows Inflation Resilience
Brand Strategy

HUL Doubles Down on Premiumisation as FMCG Shows Inflation Resilience

India's largest FMCG player sharpens focus on premium products, brand desirability and productivity gains.

15 Sept
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