Sensex Gains 119 Points Despite Crude Oil, Geopolitical Headwinds
15 Aug
Media Industry
MHIG MAGIC Launches with Pehchaana Kya? Series Debut
K.K. and MHIG CAPITAL unveil new digital entertainment platform targeting Indian audiences.
15 Aug
Brand Strategy
Parle Retains Top In-Home FMCG Brand Position for 14th Year
Kantar's 2026 Brand Footprint study reveals sustained consumer reach dominance across Indian households.
15 Aug
Brand Strategy
Mini Metros Become Pressure Point for FMCG Growth in India
Out-of-home consumption drops 10% in smaller cities as rural demand stagnates, pushing brands to rethink strategies.
15 Aug
Brand Strategy
Parle Retains India's Most Chosen FMCG Brand Crown for 14 Years
Britannia dominates out-of-home consumption as Brand Footprint India 2026 reveals changing consumer patterns.
15 Aug
Media Industry
MHIG MAGIC Launches with 'Pehchaana Kya?' Digital Showcase
New digital platform debuts with multi-genre content lineup led by producer Simrann Pahwa and K.K. Productions.
15 Aug
Brand Strategy
Sunrakshakk Q1 Net Profit Surges 131% YoY to ₹150.4 Crore
Mosquito repellent maker reports strong revenue growth and margin expansion in quarter ended June 30, 2026.
15 Aug
Digital Marketing
AI Skills Demand Doubles in India Marketing Roles in Q1 FY27
Job postings requiring AI expertise surge beyond tech, penetrating digital marketing and creative functions.
15 Aug
Brand Strategy
FMCG Volume Growth Returns Despite 8-10% Input Cost Inflation
Consumer goods sector shows consumption recovery across categories as pricing power stabilizes demand.
15 Aug
Digital Marketing
Digital Marketing Education in Bhopal: Industry Shifts to Practice
Live campaigns and active practitioners replace traditional slide-based training in tier-2 city institutes.
13 Aug
Media Industry
Medical Tourism Case Goes Viral, Spotlights India Healthcare Value
British patient's implant treatment story reignites conversation on India's medical infrastructure branding.
13 Aug
Brand Strategy
Festive Hiring Surge: 15-20% Growth Driven by Specialised Roles
Retail, e-commerce, and logistics sectors shift from volume to skill-based recruitment for festive season 2026.
13 Aug
Brand Strategy
Banking, Auto, Realty Lead Bullish Sector Outlook: Axis Direct
Brokerage identifies 44 stock picks across key consumption-driven sectors shaping marketing spends in August 2026.
13 Aug
Brand Strategy
FIIs dump $5.2bn in FMCG stocks over 12 months. What's next?
Inflated valuations and input cost pressures trigger sustained foreign investor exit from Indian FMCG sector.
13 Aug
Media Industry
Music Labels Lose Rs 350 Cr Annually to Social Media Misuse
AI-powered detection emerges as solution to recover unlicensed sync revenue from Instagram, YouTube.
13 Aug
Media Industry
India Loses ₹350 Cr Annually to Unlicensed Music Use on Social
ContentLens study reveals unchecked commercial sync violations across reels and social content globally.
13 Aug
Media Industry
Music Licensing Crisis: Brands Risk ₹350 Cr Industry Loss
Unlicensed music use in brand content threatens India's sync licensing economy amid regulatory vacuum.
13 Aug
Digital Marketing
Bhopal Digital Marketing Institute Sets New Industry Standards
Live campaign training and real placement data redefine marketing education quality benchmarks.
13 Aug
Brand Strategy
Festive Hiring to Jump 20% as Frontline Roles Get Specialised
Ecommerce, quick commerce and logistics lead demand for tech-enabled customer experience professionals.
13 Aug
Brand Strategy
Festive hiring to surge 20% as quick commerce reshapes demand
E-commerce and quick commerce lead recruitment drive ahead of 2026 festive season across consumer sectors.
13 Aug
Brand Strategy
Indian Railways Urged to Target Autos, FMCG for Freight Growth
Parliamentary panel pushes diversification as coal dominates 49% of freight loading in FY26.
12 Aug
Brand Strategy
Motion Canvas Expands Video Production Across Five Key Sectors
Mumbai-Pune firm targets real estate, manufacturing, FMCG, hospitality and healthcare with integrated approach.
12 Aug
Brand Strategy
Quick-commerce capturing FMCG share faster than modern trade
Q-commerce reaches 6-7% of FMCG sales in three years, poised to hit 15% by 2031, outpacing modern trade's trajectory.
11 Aug
Advertising Industry
IAA Leadership Awards 2026 Honours Shanghvi, Malhotra
13th edition recognises industry leaders as Governor emphasises ethical advertising for Viksit Bharat vision.
11 Aug