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India-England Cricket Tour Commands Premium Ad Rates Despite Caution

Sony and JioHotstar report strong sales as bilateral series proves resilient in selective marketing environment.

Jamco Interiors Opens Pune Engineering Hub for Aircraft Cabins

Japanese aerospace major establishes full-stack product engineering center in Maharashtra's industrial corridor.

Compass Unveils NodGuard: DPDP Consent Layer for Marketers

Bengaluru startup launches consent infrastructure product ahead of November 2026 DPDP enforcement deadline.

Shyam Dhani Targets ₹300 Cr Revenue via 4-Pronged Strategy

Rajasthan spice brand banks on retail expansion, e-commerce, and exports to double revenue in three years.

India's $100bn Textile Export Target: What Marketers Must Know

Sustainability, FTAs, and digital traceability reshape the textile sector's growth strategy for Brand India.

Jamco Interiors Launches Full-Scale Engineering COE in Pune

Bain Capital-backed aircraft interiors giant positions Maharashtra as global engineering hub, not outsourcing center.

gOGig Platform Brings Real-Time Verification to Offline Marketing

Bengaluru startup targets transparency gaps in India's ₹1.3L crore advertising ecosystem with GPS-enabled tools.

Digi Uprise Unveils AI-Powered Digital Marketing Diploma

New certification blends traditional marketing fundamentals with hands-on AI tools and placement support.

Hash Brown Conversations Hits 1.2M Views Without Paid Promotion

Niharika Pandey's six-month-old platform challenges creator economy norms with organic storytelling approach.

Political Storytelling Firm Marketing Bhaiyaa Redefines Campaigns

New-age agency combines cinematic storytelling with governance communication beyond electoral cycles.

Political Communication Firm Marketing Bhaiyaa Builds on Storytelling

New-age agency combines cinematic narratives with governance communication beyond electoral campaigns.

CU Uttar Pradesh-FSI Partnership Signals Academia's Content Push

Film Gurukul Studio marks growing institutional investment in content creator economy and brand storytelling.

Digi Uprise Launches AI-Integrated Digital Marketing Diploma

New program combines comprehensive digital marketing training with artificial intelligence applications.

Digi Uprise Launches AI-Integrated Digital Marketing Diploma

New certification programme combines 360-degree digital marketing training with practical AI applications.

HCLTech Launches Unica+ to Target $94 Billion Martech Opportunity

AI-powered platform manages 500M accounts across 18 languages, eyes India's growing marketing intelligence economy.

Affiliate Marketing Hits $17B, Set to Cross $20B in 2026

AI-powered affiliate channels now outpace search and social ads in ROI, reshaping brand marketing strategies.

Mumbai's Bloom Agency Expands Digital Marketing Portfolio

Full-service agency integrates SEO, performance marketing, and web development for growth-stage brands.

Bata India Appoints Nike Executive Vinay Rao as CEO

Stock rallies 16.5% as footwear major brings global retail expertise to drive turnaround strategy.

Discover MarTech 2026 Pune Edition Champions India-Built Solutions

Inaugural conclave spotlights regional marketing leadership as Indian MarTech market eyes USD 100 billion by 2030.

Netcore Cloud Pioneers Shift with Outcome-Based Pricing in Martech

HCL Unica+ Targets India's $94 Billion Martech Opportunity

AI-powered platform promises hyper-personalisation at scale for 500 million customer accounts across 18 languages.

CPG Brands Race to Build Martech Stacks for Full-Funnel Growth

First-party data and personalisation emerge as critical imperatives in post-digital India's CPG landscape.

Festival Ad Backlash: Krishna Imagery Sparks Legal Action in Kerala

Two restaurants face FIRs for Vishu campaigns pairing Hindu deity with non-vegetarian dishes.

Restaurant Detained Over Ad Depicting Krishna with Non-Veg Dish

Alappuzha case highlights growing risks of cultural missteps in festive marketing across India.